Carriers, Operators, Broadcasters
The Antix solution enables deployment of uniform game services into the operator's three-screen networks (mobile, TV, PC and other) while protecting their rights and revenues. If a true integrated service is to be offered by network operators to consumers, then the universal requirement must be support of ARM®, Intel®, MIPS® and other CPU architectures since all are essential to todays mobile phone, TV/STB, and PC markets. Other offerings in the market address ARM-only universe, relegating Intel support to emulation (not commercially competitive) and ignoring MIPS altogether (thus excluding the key TV/STB market).
The greater the integration of services and the greater the involvement or immersion of the end user, the higher the switching costs. Carriers can reduce churn, attract new business and increase service revenues through the ability to deploy services to consumers anywhere on the network.
Antix is unique in its ability to enable network operators to offer meaningful ‘triple play’ games services necessary to attract and retain subscribers, increase usage, and enhance operator user communities.